‍

CREATIVE PRODUCTION

We communicate your brand messaging through appealing visuals to ensure your content demands attention.

Overview

The purpose of creative production at its core is to share an experience with your target audience. It does more than that though, content helps you capture attention, build trust and loyalty with your audience faster than words ever could.

There’s a reason why 70% of people would prefer video content rather than reading this. Our approach combines creativity with your brand’s DNA to ensure your content demands attention.

All content should have a purpose, content without a purpose is a wasted opportunity, brand-first impressions are everything. The trick is creating great content and then finding ways to get it in-front of you target audience through inbound marketing, display advertising, website design and social media management and marketing.

Our creative production team are experts in photography, video production, as well as print and digital production. They actively work on creating content for digital marketing and social media campaigns, as well as in-person use. This gives them a unique benefit in knowing what kind of content works best for your brand goals.

How it benefits you

• Improved brand awareness
• Customer loyalty
• Cost-effective marketing
• Custom created content
• Visually appealing display ads, social media and website content

Some of our capabilities

• Photography
• Video production
• Audio production
• Digital asset production
• Graphic design
• Illustrations
• Print production
• Branded content
• Blog production
• Environmental signage
• Retail displays
• TikToks
• Instagram reels

BRAND DEVELOPMENT

We create distinctive and influential brands that tell stories and resonate with their audience.

Overview

Whether you’re refreshing a brand or launching a new brand, in today’s competitive landscape having a brand that resonates with your target audience makes all the difference. We specialize in creating distinctive and influential brands that demand your target audience’s attention. We’ll make sure your brand doesn’t just capture market space, but also captures hearts and minds.

It’s more than just throwing together a bunch of shapes and colours. You want every experience someone has with your brand to be meaningful. This means, you have to find what makes your brand extraordinary (brand positioning) and then communicate it to your target audience through your brand’s visual identity system, brand narratives and messaging.

As a digital first agency, we come across clients who have amazing brands and are ready to invest in search engine marketing, display advertising, conversion rate optimization and social media advertising. But, we also come across brands who want to invest in digital marketing, but their brand isn’t all that it should be. In this case, we always recommend investing in brand development because it will benefit them more in the long-run.

We develop full brand identity systems that consist of brand positioning, naming, logo design, colour palettes, typography, brand guidelines, voice, brand narrative, creative production and collateral development. We’ll take it a step further, invest in website design and development that is on-brand and ready to go from day one.

How it benefits you

• Improve brand awareness
• Reduce future marketing costs
• Increase ROI
• Gain a competitive advantage
• Enhanced credibility
• More word-of-mouth
• Improve customer loyalty and retention

Some of our capabilities

• Brand positioning
• Brand style guide
• Collateral development
• User definition
• Logo design
• Packaging design
• Brand narrative development
• Toolkits and presentations
• Visual identity system production